by Michael Friedline | Oct 29, 2016 | Cultivation, Solicitation
Donors think in terms of a calendar year. Most have an idea of what they are willing to give during the year and they make sure to get it done in the last two months. This is why so many nonprofits are in a frenzy of appeals, thank you calls, personal visits,...
by Michael Friedline | Oct 21, 2016 | Solicitation
It is all too common for groups to leave money on the table because what they are asking for does not excite or resonate with their donor audience. A tone deaf offer not only nets you less money, it makes your organization seem less relevant to your donors and...
by Michael Friedline | Oct 3, 2016 | Cultivation, Solicitation
You want to connect with one of your major donors, but you can’t think of a good reason to take up their time. This is a dilemma faced by all Major Gift Officers (MGO) in the course of their fundraising. People are incredibly busy and less interested, these days, in...
