by Michael Friedline | Jan 17, 2019 | Cultivation, Donor Communications, Fundraising Management
You are done fundraising for 2018. There is nothing now that you can do to bring in any more donations. Whether it was a good year or bad, it’s time to focus on 2019 and what you can do better in the new year. So, here are some suggested priorities to work on in...
by Michael Friedline | Jul 26, 2018 | Attitude and Approach, Donor Communications, Fundraising Management
The greatest challenge for a Development Director or Major Gifts Officer is working for an organization that is not effectively or reliably executing its programs. This is because major donors today see themselves investing in projects and programs more than simply...
by Michael Friedline | Jul 12, 2018 | Donor Communications, Fundraising Management, Solicitation
In the 1970’s fund raising using mass mailings really took off. Back then, people still looked forward to receiving a letter. There was far less junk mail to contend with, and we tended to believe what was written. Non-profits purchased lists of proven donors that...
by Michael Friedline | Feb 10, 2017 | Donor Communications, Solicitation
Many smaller organizations have just 1-3 people involved in fundraising. How they cultivate, solicit, and manage all of their donors is a real challenge. It makes sense to invest the most time and resources on those Major Donors that have a history of giving you...
by Michael Friedline | Jan 30, 2017 | Attitude and Approach, Donor Communications
The beginning of the year is a great time to strengthen your donor relationships, connect them to your mission, and accelerate your fundraising strategy. Five Ways to Jumpstart Your 2017 Fundraising Send a consolidated receipt for each person’s total 2016: Send it to...
by Michael Friedline | Jan 10, 2017 | Attitude and Approach, Donor Communications
December was tough. It is the busiest month for fundraisers and one of the busiest for families. There are trips to take. Presents to buy and wrap. Trees to trim. Cards to send out. Gatherings to attend. And for us fundraisers, there are last minute (year-end)...
